Couple Kissing Outdoors
The most important part of a wedding is the couple, and that is what it is all about and that is all that matters at the end of the day. However, when it comes to planning the big day you will speak to a lot of suppliers, from florists, bridal boutiques, caterers, stationery designers, the list goes on and all these people will tell you how important it is to get it right. Getting the right flowers, having the best food, finding the right dress, etc and all that is good. You want to work with passionate people, however are these really the main priorities when planning your wedding? Of course they should be right up there but are they more important then your wedding photography ?

I read and hear about a lot of couples who only have a small budget left for their photography, couples who are struggling to find a photographer they really like for their big day and couples who are not bothering with having a professional photographer because they “can’t afford one”. Clearly, these couples haven’t put very much importance on photography ……

So why is wedding photography so important?

Is wedding photography the most important thing when it comes to your wedding day? Definitely not, not one bit, however when it comes to planning your special day it should be up there on the priority list of things to look at, budget for and book.

Wedding photography is important because, done well, it will capture your day, it will capture your memories, it will capture the emotions of your day, it will tell the story, and not just any story, it will tell a beautiful story of your special day, a day you will never forget. A story that you can show friends and family, your kids, and grandchildren, something you will have and can treasure for ever.

You will watch your flowers wilt, a good cake will be eaten in no time, your invites will be “in the green bin” soon after the day, your dress will be worn once and those shoes will go back into their box. This isn’t about trying to be depressing and miserable, this is about perspective, this is about helping you focus your budget on things that you may not instinctively put importance on, such as wedding photography.

When it comes to wedding planning, it is more than just planning for the one day, it is about a lifetime to follow when you will have each other, your wedding rings and nothing else except the memories of the day captured in your photographs.

Earlier I mentioned about couples who didn’t put too much importance on wedding photography not least because on the day itself, you get no immediate benefit or value-add. If you go to a florist they will create beautiful bouquets of flowers for you, your cake maker will make the most delicious and gorgeous looking cake for your day, the list goes on. The key thing to remember here is that these are things and items that will be there on your day, things that you and everyone will see but only on that one day. When it comes to wedding photography, however, you are paying for something that will give you something back for decades to come. If you could calculate it numerically, your wedding photographs will give back 100 times more enjoyment (and more) over a lifetime than anything else you have paid for to make your wedding day special.

What are you paying for?

When it comes to wedding planning, it is more than just one day, it is about a lifetime of memories. It is about capturing moments, it is about capturing emotion, it is about being able to relive the day through beautiful photos, it is about smiling at moments that you never knew happened, seeing the emotion on your family and friends faces, and most importantly of all, having a story you can treasure forever.

If you are just thinking about your wedding and looking at your budget, make sure you maximise your budget for your wedding photography, it’s not just a few photos of you and your partner on your wedding day looking beautiful and happy, it is about a beautiful story of your wedding day, from getting ready and smiling with your bridesmaids, to the emotion on your dads face as he sheds a tear and looks on with pride. Capturing the beautiful details on your day after hours and days of planning, from the beautiful flowers, your dress and venue, capturing the day as it unfolds, capturing the emotion of your guests, the nervousness of the groom, all the way through to that first dance, this is not just any story, this is your story.

Make sure you capture your day, and your story, don’t regret not hiring a professional wedding photographer.

Things to consider

Maximise your budget

Will the guests notice if you saved a little money on your flowers, will your guests really notice if you saved a little on the food, will they notice if the cake isn’t five tiers high? Save a little where you can and maximise your photography budget, it is the only thing you will have left at the end of the day.

Find your style

There are hundreds of wedding photographers to choose from, and most will travel all over the country and even abroad, take time to decide on a style you like and find a photographer that reflects this. Make sure you view more of their work and complete albums, you don’t want one or two beautiful photos, you want a beautiful story that is of high quality through out, from beginning to the the end.

Book quickly

The best wedding photographers get hired and booked up to two years in advance, so once you know the date, find your perfect wedding photographer and get them booked.